em makes pop music, I'll agree with that. but he clearly wants to be accepted and praised by the lyrical miracle rap fans cause that's what he came from. it'd be one thing if he went full pop but he doesn't. he always tries to show that he can rap.
That's called being intelligent and playing it safe if he came into hip-hop straight singing from the start making The Eminem Show his debut album, singing love songs to his daughter, commercial songs about his hardships with family and struggling with poverty straight out the gate. Then he would have been labelled a culture vulture. He learnt from Vanilla Ice mistake Vanilla Ice himself didn't sing or harmonize or use Pop/Rock production he actually rapped even though he made commercial rap and we saw how his career was over once he was labelled a culture vulture. So Eminem learnt from that played it strategic waited till it was his 3rd album to make an album like The Eminem Show then later on Recovery and the other Pop albums
That's not to say he hates pure rap or lyrical rap or is pretending to respect it but he used hip hop to become a Pop star and icon same thing Drake is trying to do
If Eminem was black or even half black then yeah he could have and would have came straight out the gate singing and making The Eminem Show album and Recovery albums from the start as his debut albums
There is an interview straight outta his own mouth where he says he made Recovery because he wanted to be the most popular and biggest artist again. in 1999 he wouldn't have dared said anything like that