A list of AEW talent that is booked like enhancement talent rather than top talent. AEW pushed hard to have people like Punk be the face, but they already have that kind of talent walking in and out.
Penta - He can be a monster heel, the type that doesn't need wins to get heat or momentum. He's just vicious and creepy looking enough that it gets the heat he needs to build feuds without speaking English.
Rey Phoenix - This dude may be the best wrestler in the world, yet he never seems to be pushed as a strong singles competitor. He could be a top baby face very easily. Especially when he feuds with his brother.
Andrade - He was arguably a top midcarder in WWE. I know his English sucks, but guys like Andrade only need a manager and he will deliver the rest of the money through in-ring performance and general swagger.
Brian Cage - He looks like a beast, but is basically a jobber in AEW. Another talent that Lucha Underground did a great job with.
Eddie Kingston - He could be that Foley/Dreamer type of character that everyone loves or hate, but they are always invested. He has that kind of energy.
Jay Lethal - Probably the most versatile talent on the roster. There's nothing he can't do whether it be promos, being a lovable face, hated heel, whatever. Jay is criminally underused in wrestling in general.
Lance Archer - I'm not even that much of a fan, but AEW spent at least a year building him up, maybe more, and yet he's an enhancement talent suddenly. Why waste all of that investment when he actually improved at all levels. He's also sneaky athletic.
Ricky Starks - He has it. Maybe needs a year or so more of good feuds, but he's another criminally under booked talent.
I could keep going, but you get the point. I don't understand how AEW looks like it's full of a bunch of Fuego Del Sol types when they have better talent. The booking feels like an indie company that is working with the minimum, even though they actually have a lot to work with. Someone just can't book there.