You the deep south aint the world. I find it hard to believe Outkast song wasnt being played in the deep south. I remember both songs. Inthink the first Cah Money song people remember is HA which came out that year. And Make em Say uh came out too. I personally think all these songs coulda been song of the year as much as we heard them.
This is reality, not no Wikipedia shit or know guess-ti-mation type shit, I lived in the shit in 98 and witnessed the game, I was in the game.
Folk, No Limit, and Cash Money were running the south in 98. What you don't understand and others was how the climate was in 98, Outkast was in 98 like your D or E options or below in the rap game. Them niggas were like today's Kid Cudi or somebody, while Drake, J.Cole, K.Dot were more like your No Limit, Cash Money artists, Niggas in 98 were going to the mall, Circuit City, Best Buy, your mom and pop store to cop a No Limit, CMR, UGK, etc album on the day they dropped, I remember niggas skipping school, going to get these niggas albums back in 98, not no dayum Outkast album in 98 smh, Outkast wasn't in the game like that, Them niggas weren't on no big boy status, like a P, or a BG or a Silk. I lived in the Era, I know how the climate was back then down here, LA, TX, MS, AL, FL, GA the southern coast. No Limit had more fans in ATL than them niggas Outkast back in 98.
If one of these camps dropped an album back in 98, this how niggas down here picking order would be when they would go to the store:
"Man yall got that new"
No Limit Album
Cash Money Album
UGK
Too Short
Bad Boy
R&B Album
Outkast Album (if a nigga even mentioned them)
This would be your ranking order on how niggas got their albums.
Let me break the shit down even further,
1. That kind of rap style and content that Outkast, in 98 were rapping about, niggas down south, LA, MS, TX, the Southern Coast, wasn't on that wave yet, you had a nigga dressing like Dennis Rodman and you had another nigga rapping to wordy, niggas weren't on that wave to listen to all that, that's why your Jay-Z and other East Coast niggas couldn't break the market down here without having a southern artist on their shit, Niggas aint want to hear all that wordy wordy rap, Most Southern rappers were talking about dope, killing niggas, capers, etc in a context that could relate to the average black male living in the South.
2. Gangsta rap was the only thing niggas were listening to in 98, if you as a rapper didn't kill 2 or 3 niggas in your rap song, talked about moving weight, pulling capers, flossing, etc, your songs weren't on the radar down here. Aggressive content was the thing for us, not that mild, witty rap, that became the norm like in 2001, when Luda and then Kast started to break out, when the aggressive content started to take a backseat.
3. Ms. Jackson, when that song came out, niggas were like wtf is that song about, down the road, when niggas got much older, that's when niggas found out who the song really was about, when it came out, niggas was like ??? but it jammed because of the beat. Elevators too Also niggas down here, like songs with Knock, if yo shit didn't have base, to kick the 12's and 15's in niggas trunk, they weren't fucking wit it, along with aggressive content.
4. See the clip below, When No Limit dropped, CMR were still local, but coming up and still tearing up shit, when they would release a BG, or Big Tymers tape or Juvie, the shit was selling out 1st day in stores, that's all niggas played down here in the Southern Coast, that Outkast shit, niggas wasn't bumping that at all,
where would you play your Outkast tape at??? A school dance, fuck no, in the parking lot outside a let out?? Fuck no, Going to a football classic, in TX, Fl, LA, etc?? At college, their Union or meet-up spot on campus? Fuck no, Freak Nic in 98?? Fuck no, Kappa beach?? fuck no, So where would a nigga play a "Da Art of Story Telling or songs off that album??? It kills niggas heart to know the truth about how things were back in the day.
5. The big dogs, in 98, Silk, C-Murder, Juvie, BG, even Lil Wayne, Master P, Snoop, I can keep going, albums were more anticipating coming out than anything Kast put out prior to 98 and these niggas were on a Major Label.
C Murder had one of the most anticipated albums that year alone, Niggas were sitting by the radio waiting for this dude album Life or Death to dropped, Lines were all out the stores in the Mall for that nigga shit, and the next day, niggas weren't bumping that shit at school, niggas weren't doing that shit with Kast shit in 98 Lol