This is when MJ had a serious image problem. He was so out of touch with reality he was wearing leather r coat with zippers and greasy hair because he wanted to look "bad". In the meanwhile LL cool J had a song called bad and we saw how LL was dressed and how he described being "bad". Criminal Minded, Paid in Full, Yo Bum Rush The Show, Dana Dane and Just Ice had albums around the same time and Michael Jackson looked silly in comparison.
It's like he had zero street credibility. He didn't know what people in the street were wearing or dressing or how they were dancing.
I'm sure he had good intentions but that music video fell flat and the song, while it was a hit, was a dud in the big picture.