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Nike's Market Value Surges By $6 Billion After Controversial Kaepernick Ad

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Colin Kaepernick is Nike's $6 billion man https://cbsn.ws/2PUgrMH

1:18 AM - Sep 23, 2018
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“[Nike’s] new ‘Just Do It’ ad campaign with Colin Kaepernick was a stroke of genius,” said Camilo Lyon, an analyst with financial services company Canaccord Genuity, according to Reuters. “This premeditated move was another subtle but significant sign of Nike’s strength and confidence in its position in the marketplace.”
 
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