Another thing that hasn't been mentioned in this "all rap is terrible" is that even with the negative shit...the rappers viewed as the most talented and held in the highest regard aren't the rappers who push the negative shit to the extent its being lied about in here. Majority of them have a short ass shelf life because their content is rinse and repeat.
I mean that clip of Kendrick Lamar performing "Alright" which was turned into a protest anthem is a perfect example. He ain't out here promoting nothing negative. His last album was mainly about his own personal growth and mental health battled as a Black man and topics people swear is never touched upon. Is arguably one of the biggest rappers on the planet. But that's supposed to be disregarded because somebody rapped about crime.