J. Cole album didn't go platinum off the jump until his 3rd album when they changed the format for album sales by also adding streams. Also J. Cole already had radio presence and hit singles on the charts.
Jay Electronica has no hits or singles and he's coming 10 years too late. I guarantee if Jay Electronica put the album out tomorrow that shit would brick. But if Jay-Z is on it in the form of a collab album it might at the very least go gold or platinum.
Yeah but that's true about any MC. Give me MC Joe Blow from Nebraska and put Jay Z on 7 or 8 songs and I bet that album would do good numbers.