#1hiphopjunki3
Go Spurs Go!!
SMHReport: NBA eyeing streaming options for next rights deal as ESPN and TNT look to buy fewer games
According to The Wall Street Journal, the NBA could turn to streaming services as ESPN and TNT look to cut costs on the league's rights deal.awfulannouncing.com
ESPN and TNT, which carry roughly 165 nationally televised games combined, are exploring signing up for smaller packages, said people familiar with the situation. That arrangement would help them hang onto a premier asset in American media without breaking the bank. Those companies already are in renewal talks with the NBA, with an exclusive negotiation period set to expire in April.
If ESPN and TNT buy fewer games, that would allow the league to create a package for a streaming video player Amazon and Apple already have expressed interest—and are looking for much more than a small slice of NBA games.
“They’re benefitting from the fact that there are new entrants who look to want to play,” said Jonathan Miller, former NBA executive and chief executive of Integrated Media, which specializes in digital media investments.
I don’t blame ESPN & TNT for wanting to watch cost, but this is gonna suck for the fans in my opinion.