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Would a Hip Hop Magazine Work In Today's Market?

5

5 Grand

Old School Godfather
The Source used to come out every month. Nowadays news travels so fast via the internet, last month's news is ancient.

But back in the day magazines like Time, Newsweek, and The National Enquirer came out weekly, or every other week.

It seems like if you had the hottest rappers on the cover every week, and placed the magazine right in front of the cash register at every bodega, gas station, etc. people would buy it on impulse, if the right person was on the cover.

It seems like The Source and XXL annihilated each other in the early 00s when there was clearly room for both magazines.

I saw in an interview where Dave Mays said he borrowed $100 million to launch The Source.com when it really only takes about $500 to get a website up and running. Basically you get a college senior that is majoring in computers and get him to intern for free (he'll need to do an internship to graduate). You get him to design the website for free and feed him free pizza every day. When he finishes designing your website, you give him a few hundred dollars and tell him he has a job that pays $40k per year waiting for him when he graduates. There's no reason that website should have cost $100 million.

So yeah, I don't think the idea of a magazine is such a bad idea. You just can't have two magazines beefing with each other taking sides.

Cause let's face it, a magazine with the right person on the cover is an easy sell.
 
The traditional magazine format wouldn't be a very lucrative idea. Artist now have direct access to their fan base via social media, so there is no need to use older forms of media to get your name out there...
 
A random nigga off Twitter can sell better info than a top tier magazine in the year 2022

It’s as useless now as subscribing to King Magazine when you can just log in for free here at ABlackWeb and go to the Candy Shop…
 
dodge said:
Lol cmon son

By itself….no….hell no

So much easier getting info off social media these days
Click to expand...


Yeah but with social media, there's no money to be made. What I'm saying is that with the right person on the cover, and if the magazine is placed right in front of the cash register at a gas station or drug store, you can sell a magazine for $5 as an impulse purchase.

When rappers/entertainers get talked about on social media, is there any exchange of currency? Serious question.
 
5 Grand said:
Yeah but with social media, there's no money to be made.
Click to expand...

Yes there is….communication is the key to wealth and currency

Now take the ability to communicate….and put it on a platform where millions of people can see what you post at just a click of a button or swipe

It saves much more time and energy than making and promoting a magazine. If you want to make a magazine, you’re going to need ALOT of social media support regardless in these times. People would probably just get the magazine as a home decor, not as an actual NEED to read your work

It’s just the way it is in 2022
 
5 Grand said:
Yeah but with social media, there's no money to be made. What I'm saying is that with the right person on the cover, and if the magazine is placed right in front of the cash register at a gas station or drug store, you can sell a magazine for $5 as an impulse purchase.

When rappers/entertainers get talked about on social media, is there any exchange of currency? Serious question.
Click to expand...

Ain't nobody buying no fukn magazine $5

No matter whose on the cover.
 
Magazines like newspapers are a dying media. That feeling of the 90’s & early to mid 2000’s will never come back.
 
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