Anita Baker salutes Chance The Rapper for helping her buy her masters from former label
At a recent performance, the legendary songstress Anita Baker shared that Chance The Rapper was instrumental in helping her regain […] The post Anita Baker salutes Chance The Rapper for helping her buy her masters from former label appeared first on TheGrio.
news.yahoo.com
Sounds good. Rapture is one of my favorite albums.
However, I've noticed a trend where people say the record labels are evil and they take the artist's masters and the artist gets ripped off.
But let's think about this;
Most artist's are broke before they get signed. The label takes a gamble in recording the album (especially in the 70s and 80s when you had real musicians and you absolutely had to go to a professional studio, you couldn't record an album in your closet on a computer).
So the label;
1. Markets (gets the album in stores)
2. Promotes (gets radio stations to play the single)
3. Advertises (ads in magazines)
4. Pays for the video
5. Provides tour support (makes sure the show is promoted in every city, provides a tour bus, hotel, meals, laundry, etc.)
So why shouldn't the label keep the masters?
The artist CAN'T do all of that himself/herself. He/she needs a record label to do those things. And it helps if the staff at the label have connections and have been working in the industry for a while (industry insiders).
Why shouldn't Anita Baker's label keep the masters?