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"Click To Cancel" Rule Has Been Set To Prevent Companies' Subscription Traps

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The US Federal Trade Commission (FTC) has adopted a 'click to cancel' rule, which aims to make it easier for people to end subscriptions.
It will force companies to make subscription sign-ups and cancellations equally straightforward.
Businesses, including retailers and gyms, will also have to get consent from customers before renewing subscriptions or converting free trials into paid memberships.
The new rule is due to come into effect in around six months' time.

“Too often, businesses make people jump through endless hoops just to cancel a subscription,” said FTC chair Lina Khan.
“The FTC’s rule will end these tricks and traps, saving Americans time and money. Nobody should be stuck paying for a service they no longer want.”
Under the new rule, businesses will be banned from forcing customers to go though a chatbot or an agent to cancel subscriptions that were originally signed up to using an app or website
For memberships that customers signed up to in person, businesses will have to offer the option to terminate them by calling by phone or online.
Last year, the FTC took legal action against technology giant Amazon on a related issue.
The lawsuit accused the firm of tricking customers into signing up for Prime subscriptions that renewed automatically and made it difficult for people to cancel.
It also said Amazon's website designs pushed customers into agreeing to enrol in Prime and have the subscription automatically renewed as they were making purchases.
Amazon has rejected the claims.
The FTC has also taken legal action against software giant Adobe for similar reasons.
It sued the company for allegedly violating consumer protection laws with "hidden" termination fees and a convoluted cancellation process.
The FTC said Adobe had failed to clearly disclose its terms to customers, including the year-long length of a subscription and charges that would be triggered for cancelling early.
Adobe has disputed the allegations.
A law introduced in the UK in May also takes aim at so-called subscriptions traps.
The Digital Markets, Competition and Consumers Act 2024 requires businesses to provide clear information to consumers before they enter a subscription agreement.
It forces sellers to remind customers that a free or low-cost trial is coming to an end.
It also requires companies to ensure customers can easily end a contract.


 
About time. Instacart caught me slipping for a 1 yr subscription cause forgot to end the free trial I was hot. Had to just charge it.

When the trial ends that should be it otherwise it isn't a free trial. This won't stop the fuckery but it's a step in the right direction.
 
When I use to have DirecTV they got me for a couple years because I would forget to cancel the NFL Sunday Ticket subscription, and it was like pulling teeth trying to get them to cancel and refund my money, and another year the agent I spoke to notated my account that he cancelled it but they renewed anyway. Fuck DirecTV!
 
Sirus xm does that shit. You sign up online. You have to call them to cancel. When you call, they offer you deals so you don't cancel.


I’d still have them but I rarely use them in my car since I travel so much
 
Sirus xm does that shit. You sign up online. You have to call them to cancel. When you call, they offer you deals so you don't cancel.

They bogus as hell for that. They had ran my payment up something like $48 a month… I said fuck no I only listen to it in my car anyway, so I called to cancel and they dropped my payment down to $18


Like morherfucker if you could afford to only charge me $18 then why the fuck you keep raising it every year!?!?!

You’d think that for a loyal customer they lower it a bit every year, but it’s the opposite. They price creep up little by little til you realize it got ridiculous.
 
lol. Bruh, basically every company does that.
Didn't say they don't. I just added my experience to the thread. I dont mind the deals but I shouldn't have to call to cancel. Other companies still offer deals before you cancel but you don't have to call them.
 
When i finally cancelled my land line. They made me fill out some long ass form.

Then a couple days later a lady from the phn company called my cell and basically begged me to re up....it felt like a mf exit interview
 
Bruh LA Fitness cancelation process was infamous back in the day. You literally had to call some random white lady's office and leave a goddamn voice mail with all your information on it lol
I was shocked when I called 24 Hr Fitness to cancel a couple months ago and they just said “ok it’s cancelled”
 
I was shocked when I called 24 Hr Fitness to cancel a couple months ago and they just said “ok it’s cancelled”
Shit is so rare now a days. Feels reverse psychology. Almost feels like breaking up with an ex who doesn't really care you are breaking up with her.

You: i like to cancel my subscription.

Them: cool. It's canceled. Have a nice life.

You: hold on. Aren't you all gonna try to persuade me to sign back up?

Them: no.

You: yall not gonna fight for my service with a good deal?

Them: nope.

You: naw, sign me back up. Make it a year subscription too. Yall gonna take my money and like it.
 
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